Senior Sales Executive

4 days ago

Coventry, Coventry, United Kingdom Diageo Full time
About the Role:

This is an exciting opportunity to join Diageo's Convenience Key Account team as a Key Account Executive. As a Key Account Executive, you will be responsible for owning and leading the commercial agenda for approximately 100 outlets. Your key focus areas will include growing the P&L through winning new customers and growing joint business through driving distribution of priority brands, winning share, and implementing activations.

Key Responsibilities:
  • Deliver outstanding activations (both bespoke and non-bespoke)
  • Customer and consumer masterclasses
  • Lead a P&L and deliver a strong return on investment (ROI) through contractual agreements, supervising spend, and forecasting planned activity/spend with key customers across the year
  • Deliver against a full year annual operating plan (FY AOP) in line with our key account ambition
  • Responsible for leading new business opportunities within the team
  • In-Outlet performance and execution levels accurately tracked and measured (in CRM system where deployed)

About You:
  • Sales experience in a similar sales/activation-led role or from the trade, including outlet management
  • Fantastic analytical skills and ability to compile and collate data to derive insight and action
  • Excellent relationship-building and communication skills
  • Good commercial understanding, P&L literacy – desired
  • Ability to interact and influence at multiple levels
  • Strong category understanding
  • Target Driven
  • Organised – able to handle a host of priorities
  • Agile – comfortable adapting and flexing workloads to accommodate business needs

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