Senior Marketing Strategy Lead

3 days ago


Harlow, Essex, United Kingdom Tbwa ChiatDay Inc Full time
About the Job

We are seeking a Senior Marketing Strategy Lead to join our team and lead our marketing efforts. As a key member of our team, you will be responsible for developing and implementing effective multichannel marketing strategies that drive business growth and maximize return on investment.

Key Responsibilities
  • Develop and execute annual marketing plans to deliver on business targets and campaign objectives.
  • Oversee the efficiency and effectiveness of external agency deployment, including briefing process, SLAs, quality and timeliness of output, and performance management.
  • Ensure accurate, actionable, and timely performance analysis is regularly conducted for each online programme.

The ideal candidate will have 8+ years of experience in marketing, including experience in marketing strategy development and growth campaign management. A proven track record in planning multichannel marketing campaigns, including paid advertising, SEO, social media marketing, email marketing, content marketing, web development/management, and offline marketing activities, is essential.

Requirements
  • Undergraduate degree in marketing or other professional marketing qualification.
  • Strong relationship building, stakeholder management, and influencing skills.
  • Proficient in MS Office, with a special emphasis on Excel, PowerPoint, and Word.

This role offers a competitive salary of £95,000 - £115,000 per annum, depending on experience, plus benefits and a generous bonus structure.



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