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Head of Sales and Marketing

2 months ago

Sheffield, Sheffield, United Kingdom Functional Nutrition Ltd Full time
Job Title: Director of Marketing and Sales

Functional Nutrition Ltd is a leading distributor and retailer of high-quality health supplements. We have offices in Sheffield and Amsterdam where we support the health and well-being of over 65,000 people by providing access to premium products and education.

About the Role

We are seeking a highly experienced and strategic Director of Marketing and Sales to drive company growth and increase our digital presence. As a key member of our leadership team, you will shape both online and offline marketing initiatives and work closely with cross-functional teams to lead the company's strategic direction.

Key Responsibilities
  • Develop and execute sales and marketing strategy to increase online sales via various channels.
  • Collaborate with internal teams to deliver educational content, promoting scientific and health benefits of products.
  • Oversee digital marketing (SEO, PPC, email marketing, social media) with a focus on traffic, conversion, and brand visibility.
  • Develop and implement B2B sales processes, particularly for health practitioners.
  • Drive growth using data-driven decisions, leveraging analytics tools for sales performance and marketing effectiveness.
  • Monitor industry trends, competitor activities, and regulatory updates to remain competitive and compliant.
  • Represent the company at industry events, trade shows, and seminars, positioning the brand as a leader in health supplements for professionals.
  • Lead and manage a small, growing sales and marketing team, fostering innovation, accountability, and continuous improvement.
Requirements
  • Proven track record in team management, creating a results-driven, collaborative culture.
  • Experience in a senior sales and marketing role.
  • Demonstrable experience in managing campaigns and strategies to drive online sales.
  • Familiarity with e-commerce platforms.
  • Strong experience in B2B sales within healthcare, especially education-driven marketing.
  • Proficiency with Shopify, Google Analytics, and digital marketing tools for performance analysis and optimization.
  • Proven ability to develop and implement long-term sales and marketing strategies.
  • Experience in integrating educational content into marketing, translating complex scientific information into accessible formats.
What We Offer
  • Enhanced pension
  • Company-wide profit share scheme
  • Cycle to work scheme
  • Private medical insurance
  • Health cash plan

If you are passionate about driving marketing excellence and possess the skills necessary to lead a talented team, we encourage you to apply for this exciting opportunity.