Programmatic Media Manager
4 weeks ago
About the Role:
We are seeking a highly skilled Programmatic Manager to join our team at Zenith International. As a Programmatic Manager, you will be responsible for managing and executing programmatic campaigns across various mediums, including Display, Video, Connected TV, and DOOH.
Key Responsibilities:
- Manage end-to-end programmatic campaigns, including media planning, operations, team management, finance, and reporting.
- Build and own programmatic strategy, taking lead for programmatic media planning and media partner/owner briefing.
- Lead weekly internal and external programmatic/campaign status meetings, covering performance, pacing, key priorities, and any other areas.
- Coordinate campaign requirements, such as assets and tags, to ensure timely campaign setup by the activation team.
- Support the Director in maintaining key team resources and the Essity Programmatic Playbook.
- Own and oversee the timely delivery of campaign reporting cycle, including weekly reports and PCAs.
- Own and oversee the finance process, ensuring accurate and timely booking, reconciliation, and issue resolution.
- Inspire, lead, and indirectly manage the offshore activation team, ensuring a strong one-team ethos and deep activation team understanding of account deliverables, media plans, strategy, and any other requirements.
Requirements:
- Minimum 3-4 years' experience within programmatic.
- Extensive media planning and RTB preparation experience is a must-have.
- People management experience – Minimum 1-2 years.
- Previous experience working directly with clients is preferred.
- Highly self-driven, results-oriented, solutions-focused with a positive outlook.
- Proficient in major DSPs (i.e. Google's DV360, Amazon AAP, The Trade Desk) and extensive knowledge of the RTB and wider programmatic landscape.
- Effective at people management and compliant with following policies and practices in line with the talent team.
- Advanced presentation skills.
- Advanced communication and writing skills – working across the team, within the wider agency, with clients, and media owners.
- Strong analytical thinking and mathematical skills (knowledge).
- Demonstrated critical thinking and problem-solving abilities.
- Consistently over-delivering on client objectives.
- The ability to meet deadlines in a fast-paced environment; working under pressure and prioritizing workload.
- Excellent project management skills to prioritize tasks on these busy accounts.
- Be confident working with numbers and large amounts of data.
- Be able to adhere to processes and best practices.
- Highly organized and capable of working independently.
About Zenith International:
Zenith International is a global media agency that helps brands navigate the ever-changing media landscape. We are committed to delivering innovative and effective marketing solutions that drive business results.
What We Offer:
We offer a dynamic and supportive work environment, with opportunities for professional growth and development. Our team is passionate about delivering exceptional results and making a meaningful impact on our clients' businesses.
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