Ad Solutions Strategist

7 days ago


London, Greater London, United Kingdom TikTok Full time

Welcome to TikTok, a leading destination for short-form mobile video. As a Product Marketing Manager, you will play a key role in driving the adoption of our branding advertising solutions in Europe.

The Product Solutions and Operations (PSO) team is responsible for crafting activations to push our most strategic ad solutions to market and identifying key product needs from our biggest clients. We're a global team with regional hubs in Singapore, China, Israel, London, and multiple US locations.

This is a temporary position (12 months) based in London, where you will collaborate closely with in-market sales, headquarter product and local product marketing teams in a high growth environment.

  1. Define the go-to-market strategy for TikTok's Branding solutions, working closely with Global product teams and local market.
  2. Craft a compelling product positioning and go-to-market strategy for TikTok's Ads Branding products in Europe.
  3. Prioritise solutions by utilising data to deeply understand pain points, formulate business requirements, and identify opportunities.

We're looking for someone with 5+ years of experience working within media in a product management or product marketing capacity, who can bring expertise in the Branding ecosystem.

We estimate the salary for this role to be around £70,000-£90,000 per annum, depending on experience.



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