Brand Marketing Specialist
3 days ago
About the Role:
We are seeking an ambitious and well-qualified individual to join our team as a Brand Marketing Specialist. This is an exciting opportunity to plan and execute advertising campaigns, work closely with the marketing and sales teams to create promotions, and enhance the online presence of our products.
Your Key Responsibilities:
- Determine the length and timing of promotions and market activations to various businesses.
- Develop and execute online and email marketing programs to engage customers and drive sales.
- Research, write, and distribute press releases to targeted media outlets.
- Plan, develop, and implement PR strategies to build brand awareness and reputation.
- Maintain and update information on our organization's website to ensure accuracy and relevance.
- Manage and update social media content, including copywriting and engaging with users on platforms like Twitter, Instagram, Facebook, and LinkedIn.
- Identify new opportunities for brands and develop strategies to capitalize on them.
- Contribute to new product development by providing market research and insights.
About You:
- You must have at least 4 years of experience in a PR, Public Relations, Brand Management, or Communications role.
- A strong track record of writing, designing, and coordinating content across multiple channels.
- Product/category management experience is highly desirable.
- You should be able to evaluate marketing campaigns and stay up-to-date with the current climate and competition.
- Excellent copy-writing skills are essential, as well as creative thinking and problem-solving abilities.
- Ability to multitask various projects simultaneously and maintain a thorough understanding of all social channels.
Salary: £30,000 - £38,000 per annum
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