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Senior Field Marketing Manager

2 months ago

London, Greater London, United Kingdom Kindred | Marketing Recruitment Specialists Full time
About the Role

We are seeking a highly skilled Senior Field Marketing Manager to join our team at Kindred | Marketing Recruitment Specialists. As a key member of our marketing department, you will be responsible for driving demand generation and accelerating pipeline growth across EMEA and APAC.

Key Responsibilities
  • Develop and execute account-based marketing (ABM) strategies to drive lead generation and conversion
  • Utilize marketing automation tools (Pardot, Marketo, HubSpot) to nurture leads and measure campaign success
  • Collaborate with cross-functional teams to align marketing efforts with sales objectives
  • Design and implement lead nurture campaigns to drive pipeline growth
  • Stay up-to-date with industry trends and best practices in ABM and demand generation
Requirements
  • 4-5 years of experience in ABM, demand generation, and marketing automation
  • Proven track record of lead generation and conversion success
  • Hands-on experience with ABM tools (Madison Logic, Demandbase, 6sense)
  • Metrics-driven approach to measuring campaign success and making improvements
  • B2B marketing background in finance, credit, or tech industries
What We Offer

As a Senior Field Marketing Manager at Kindred | Marketing Recruitment Specialists, you will have the opportunity to work in a fast-paced, growth-oriented environment with a highly collaborative culture. You will be valued for your expertise and knowledge, and will have the chance to make a significant impact on our marketing efforts.