Public Relations and Communications Specialist

4 weeks ago

London, Greater London, United Kingdom ING Full time

Job Overview:

ING, a global financial institution with a strong European base, is seeking a skilled Public Relations and Communications Specialist to join its UK team. This role will be part of the Communications and Brand Experience team, which oversees client events, sponsorships, internal and external communications to raise the profile of the UK business among stakeholders and ensure consistent messaging with ING's global positioning and standards.

Main Responsibilities:

  • Collaborate with the UK and Middle East business to identify trends and news opportunities, particularly related to sustainability ambitions and sector approach. Develop internal briefings, press analyses, bulletins, statements, and scenarios.
  • Monitor and evaluate PR efforts within the area of responsibility, including social channels. Maintain and promote policies and guidelines.
  • Coordinate and prepare general and specific media training programs. Act as an intermediary between ING and communication agencies and media trainers when necessary.
  • Proactively and reactively maintain a network of contacts with media. Negotiate with journalists on interview conditions and photo and film crews about recordings in company buildings.
  • Find ways to tell the story of ING's culture and position the bank as an employer of choice in the City of London.
  • Manage partnerships with external bodies across financial services, City of London, and sustainability organizations, working with the network of relationship holders.
  • Contribute to cross-border collaboration with peers across the international network and participate in UK forums, including the crisis response team.

Requirements:

Qualification/Education

Essential:

  • Degree-level qualification in Journalism, Public Relations, Communications, or a related field.

Experience/Knowledge

Essential:

  • A minimum of 7-10 years' experience in a similar role, including experience working with financial media organizations in the UK.

Desirable:

  • Experience in media relations planning and campaign execution, social media monitoring, writing press releases, and internal briefings and analysis.
  • Experience in financial services and/or banking communications.

Personal Competencies

Essential:

  • Strong communications skills, flexibility, experience in building relationships with key stakeholders, attention to detail, delivers to deadline, works well as part of a team.

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