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Paid Search Manager

2 months ago


London, Greater London, United Kingdom Seraphine Full time
About Seraphine

We are a leading scale player in the specialist market of maternity and nursing wear, with 22 years of experience behind us. Our mission is to help women feel confident in their changing bodies and provide them with innovative products that make motherhood easier.

We are highly international and digital, with 90% of our revenue coming from e-commerce. We are a digital marketing machine, acquiring customers profitably and encouraging repeat business.

Job Summary

We are seeking an experienced Paid Search expert to lead our Paid Search acquisition and retention across our global websites. The successful candidate will define our global Paid Search strategy, manage platform accounts, and drive growth and efficiency within Paid Search.

Key Responsibilities
  • Define global Paid Search strategy alongside the Performance Marketing Director
  • Manage platform accounts, budget allocation, forecasting, and performance monitoring across Google and Bing
  • Drive growth and efficiency within Paid Search through data manipulation and interpretation, and actionable insights
Requirements
  • Practical hands-on experience defining and managing Paid Search activity across multiple regions
  • Expert level knowledge of Google Ads
  • Track record of delivering growth and efficiency within Paid Search
  • Product Feed management within Google Merchant Centre and 3rd Party Tools
What We Offer
  • 25 days annual leave, plus bank holidays, with the option to purchase additional holiday
  • Generous 50% staff discount
  • Regular sample sales and monthly social events
  • Pension, income protection scheme, life assurance scheme, and private healthcare scheme
  • Excellent maternity leave policy and nursery benefit scheme