Ecommerce Insights Analyst

5 days ago


London, Greater London, United Kingdom Jellycat Toy Co. Ltd. Full time

Jellycat Toy Co. Ltd. is a leading luxury soft toy brand, known for its high-quality products and innovative designs. We're seeking a highly skilled Ecommerce Insights Analyst to join our team, who can drive data-driven insights to enhance our product offerings and customer engagement.

About the Role

This is an exciting opportunity to work with our Ecommerce team, where you'll play a key role in analysing customer data and developing predictive models to enhance customer profiling and target marketing efforts.

Key Responsibilities
  • Conducting comprehensive analysis of customer demographics, visit behaviour, purchase behaviour, and ecommerce sales data to identify trends, patterns, and insights that drive business decisions.
  • Developing predictive models and segmentation strategies to enhance customer profiling and target marketing efforts effectively.
  • Working with the CRM Manager and the Loyalty Manager to design and implement advanced customer segmentation models using clustering, RFM (Recency, Frequency, Monetary) analysis, and other statistical techniques.

We offer a competitive salary of around £60,000 - £70,000 per year, depending on experience, plus benefits such as flexible working hours, generous annual leave, and professional development opportunities.



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