Senior Social Media Marketing Manager

3 weeks ago


Rainham, Greater London, United Kingdom Pursuit Resources Group Full time
About the Role

Pursuit Resources Group is seeking a highly skilled Senior Social Media Executive to join our premium food brand marketing team. As a key member of our team, you will be responsible for executing social media strategy, creating engaging content, and managing our social media presence.

Key Responsibilities
  • Community Engagement: Foster positive interactions with our social media community, respond to inquiries in a timely manner, and effectively liaise with the consumer care team when necessary.
  • Social Media Management: Oversee daily management of social media accounts, including scheduling posts, responding to comments, and engaging with followers, ensuring interactions align with our brand's prestige.
  • Content Creation: Develop, create, and manage high-quality, visually appealing, and engaging content for various social media platforms, reflecting our brand's luxury image.
  • Content Calendar Management: Assist in the development and maintenance of a social media content calendar, ensuring timely and consistent posting.
  • Campaign Support: Assist in the planning, execution, and monitoring of social media campaigns, ensuring alignment with our overall luxury marketing objectives.
  • Analytics and Reporting: Track and analyze social media performance metrics, providing regular reports and insights to the Global Social Media Manager.
  • Collaboration: Work collaboratively with the marketing team and other departments to ensure cohesive messaging and branding across all channels.
  • Trend Monitoring: Stay updated on the latest social media trends, tools, and best practices, and suggest innovative ways to improve our social media presence.
  • Influencer Outreach: Identify and engage with relevant influencers and brand advocates to expand our reach and enhance brand credibility.
Requirements
  • Experience in social media marketing for a business or a related role, preferably within the luxury food sector.
  • Strong understanding of social media platforms and their respective best practices.
  • Excellent written and verbal communication skills.
  • Creative mindset with the ability to identify engaging content.
  • Proficiency in social media management and analytics tools.
  • Exceptional organizational skills and attention to detail.
Added Bonus
  • Passion for luxury food and lifestyle, with a keen eye for aesthetics and detail.
  • Experience in cooking/food preparation.


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