Head of Data Insights

4 weeks ago


Leeds, Leeds, United Kingdom BOUTIQUE Full time

We are a fiercely independent marketing agency driven by curiosity and obsessed with results. Our mission is to deliver exceptional marketing solutions that drive growth for our clients.

We work across media, digital, and PR to unify brand and performance, giving clients a transparent and connected experience. Our DISCO model puts data at the start and outcomes at the end of the marketing process, making data analysis integral to our work across the agency.

We're looking for a Head of Analysis to work in collaboration with our teams and set the direction for marketing effectiveness analytics at Boutique. This role is a key member of the team and will be given the space to develop their own ideas for how marketing analysis should work.

The successful candidate will help deliver three key areas for Boutique:

  • Setting up analysis frameworks for our advertising clients
  • Carrying out hands-on analytical work, reporting, and client meetings
  • Advising on the future direction for analytics at Boutique

Examples of work you'll deliver include measuring the impact of TV adverts, segmentation, creating target audiences, reporting on digital campaign delivery, and evaluating PR campaigns.

We're looking for an ambitious, capable analyst who pushes to answer new questions and apply a range of techniques depending on the problem. You'll be managing a couple of direct reports and will have experience of digital and broadcast media.

You'll be a whizz at generating insights from data and creating engaging stories to communicate those insights to a senior audience. Your skills will include marketing data experience, creating dashboards and regular reports, blending data sources, and explaining results to non-technical audiences.

We're a company that takes engagement and development seriously. We offer hybrid and flexible working, a fabulous office in the creative hub of Holbeck Urban Village, socials, generous holiday allowance, regular performance reviews, and supported goal setting.

We encourage a range of applicants because we know that a diverse workforce is a better workforce. It ensures we are representative of the society within which we live and our clients work. We believe that inclusion and diversity makes for a more inspiring and rewarding environment and we take great care to ensure our people are comfortable being themselves.


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