Digital Marketing Manager
24 hours ago
**Job Title:** Digital Marketing Manager - E-commerce
We are looking for a skilled Digital Marketing Manager to lead our e-commerce paid search activities. The successful candidate will have a strong understanding of Google Shopping, Performance Max campaigns, and feed management.
**Responsibilities:**
- Support the Head of Search in executing the e-commerce-focused paid media strategy.
- Manage and optimize e-commerce campaigns to improve CPA/ROI.
- Analyze data and provide actionable insights to maximize Google Shopping and Performance Max ROI.
**Requirements:**
- E-commerce PPC expertise with experience in Google Shopping and Performance Max campaigns.
- Strong analytical skills with the ability to analyze data and translate insights into actionable strategies.
- Experience in feed management and proven campaign optimization skills.
**Company Overview:
World of Books Group is a fast-growing company that is dedicated to becoming a global leader in e-commerce. We are committed to innovation and excellence in all aspects of our business.
**Estimated Salary:** £50,000 - £55,000 per annum.
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