Digital Marketing Strategist

1 day ago


Manchester, United Kingdom The Hut Group Full time
The Hut Group is a fast-moving, global technology company that specializes in taking brands direct to consumers. We're home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We are seeking an experienced Digital Marketing Strategist to join our dynamic marketing team. As a key member of the team, you will be responsible for planning, implementing, and optimizing marketing budgets/strategies to achieve key performance indicators (KPIs) and business objectives across our primary markets (MENA & EU).

**Key Responsibilities:**
  • Manage and allocate budgets effectively across different marketing channels for the specified regions to achieve maximum ROI and cost efficiencies.
  • Plan and oversee all aspects of performance marketing campaigns in specified regions.
  • Implement strategies to optimize the cost-effectiveness of marketing campaigns while maximizing sales revenue.
  • Utilize analytics tools to track, measure, and report on the performance of marketing campaigns, implementing robust tracking mechanisms.


The ideal candidate will have a proven track record of successful campaign management and optimization, with experience in using digital marketing tools and platforms such as Tableau, Google Analytics, and Excel. You will also have a strong analytical mindset and be able to interpret data to inform your decision-making.

Benefits:
  • A competitive salary range of £60,000 - £80,000 per annum.
  • A comprehensive benefits package, including enhanced leave, birthday off, and access to face-to-face and virtual appointments with our in-house GP.
  • Ongoing training and development opportunities through our upskilling programme delivered with an industry-leading training provider.


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