Content Development Specialist

1 day ago


Manchester, United Kingdom AJ Bell Management Limited Full time
Job Title: Content Development Specialist

Estimated Salary: £30,000 - £40,000 per annum.

About AJ Bell Management Limited

AJ Bell is a leading investment platform business in the UK, committed to providing award-winning solutions for everyone, from professional financial advisers to DIY investors. Our goal is to make investing easier and help more people achieve their financial goals.

Job Description

We are seeking an experienced Content Development Specialist to join our Marketing department. As a key member of our team, you will be responsible for developing and implementing content strategies that enhance our online presence, engage our audience, and support our product initiatives.

  • Main Responsibilities:
  • Develop and implement content strategies that align with our brand objectives.
  • Work closely with the Content Manager to ensure timely delivery of high-quality content across various websites.
  • Collaborate with internal stakeholders and subject matter experts to produce engaging and informative content that meets the needs of our target audience.
  • Conduct keyword research and apply SEO best practices to improve our website's rankings.
  • Monitor and analyze website performance using SEO tools and analytics platforms to identify opportunities for optimization.

Requirements:

  • Bachelor's degree in marketing, communications, literature, or a related field.
  • Minimum of three years of experience in content development.
  • Strong writing, editing, and proofreading skills, with a keen eye for detail.
  • Proven ability to develop engaging and informative content for various audiences.
  • Good knowledge of SEO and the ability to carry out keyword research and in-page audits.
  • Ability to use SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and content management systems (e.g., WordPress, Drupal).

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