Creative Marketing Recruitment Specialist

2 months ago

London, Greater London, United Kingdom Tbwa ChiatDay Inc Full time
Job Title: Creative Marketing Recruitment Consultant

We are seeking a highly skilled and experienced Creative Marketing Recruitment Consultant to join our team at the FT. As a key member of our recruitment marketing team, you will be responsible for developing and implementing creative and data-driven recruitment marketing strategies to attract top talent to our team.

Key Responsibilities:
  • Develop and implement innovative digital and integrated communication strategies to increase awareness of the FT globally and drive traffic to our career pages.
  • Build and maintain strategic marketing and nurturing campaigns across channels, including marketing automation, content, social, search, and 3rd party websites.
  • Use reporting and dashboards to develop pragmatic performance measurements and drive data-driven decision making.
  • Devise and implement segmented, automated campaigns for relevant talent pipeline audiences.
  • Work closely with the Talent Acquisition team and partners to understand the global talent landscape and proactively address challenges.
  • Lead all aspects of the development and continuous evolution of digital content, including social media channels, careers site, referral program, and social advocacy.
  • Recommend tools, technology, and training to upskill and maintain high standards in direct sourcing.
  • Drive an insight and data-driven approach to recruitment marketing, understanding target markets, personas, and strategies to maximize conversion.
  • Support projects across the team and require an employer brand/marketing lens.
  • Bring up-to-date market trends and knowledge to the team to drive innovation forward.
Required Skills and Experience:
  • Experience planning and running effective campaigns to attract relevant audiences and convert leads.
  • Sharp analytical skills and hands-on experience in reporting, delivering pragmatic performance measurement, and generating actionable insights.
  • Experience in lead generation using search engine marketing.
  • Demonstrated hands-on experience with marketing technology.
  • Significant communications experience in-house.
  • Proven experience in employer branding across different geographical locations and within technology.
  • Ability to articulate technical and corporate messages confidently and competently.
  • Ability to use data and analytics to measure the effectiveness of strategies and make data-driven decisions.
  • An excellent communicator with the ability to translate complex information into compelling content.
  • Highly organized with strong attention to detail.
  • Proactive, self-starter who gets things done.
  • Strong portfolio of successful recruitment marketing materials and campaigns.
  • Knowledge of the latest trends in recruitment marketing.
  • Strong knowledge of employer branding and recruitment marketing strategies.

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