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Global Programmatic Platforms Director
2 months ago
Role Summary:
We are seeking a highly experienced and skilled Global Programmatic Platforms Director to join our team at PHD. As a key member of our digital media operations team, you will be responsible for managing the biddable media governance program for one of our biggest and most prestigious FMCG clients.
Key Responsibilities:
- Develop and implement global best practices for biddable media across search, social, and programmatic channels.
- Collaborate with regional platform leadership to ensure consistent application of global requirements and achieve efficiency and effectiveness targets.
- Partner with the Data Solutions Director to develop and implement data-driven sales driving tactics and land new data products using the client's 1P data in multiple markets.
- Operationalize enablement programs in market, including programmatic supply path optimization, bid optimization solutions, and omni-media growth strategies.
Requirements:
- Proven experience in activating social, social, and programmatic media at scale, ideally in multiple international markets.
- Highly organized with attention to detail and ability to manage multiple complex workstreams simultaneously.
- Strong understanding of the programmatic supply chain and evolving space of bid optimization.
- Ability to simplify complex concepts and communicate effectively with stakeholders at all levels.
- Passionate about the pace of change in digital media and have a point of view on the media industry.
About PHD:
PHD is a growth-focused media agency driven by innovation and creativity. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
