Public Relations Manager
2 weeks ago
MODE SEARCH Ltd. is exclusively partnered with a luxury womenswear label seeking a PR & VIP Manager.
This esteemed brand offers both ready-to-wear and bespoke couture, boasting a reputation as the epitome of modern femininity.
The successful candidate will be based between the store in London's West End and the head office in Kensington, reporting directly to the Brand Director.
Salary: £55,000 - £65,000 per annum
Job Description:
- Global Marketing Strategy: Collaborate with the Brand Director on seasonal messaging and marketing campaigns.
- Press Materials: Oversee creation of lookbooks, press releases, and maintain a marketing calendar.
- Small Projects and Event Calendar: Plan small projects and partner with the Store Manager on event planning.
- Wholesale Partner Marketing: Manage wholesale partner marketing and co-op budgets.
- Clients and Influencers: Build relationships with high-profile clients, influencers, and press.
- VIP Fittings: Oversee VIP fittings and garment loans, coordinating with stylists.
- Influencer Partnerships: Identify influencers for brand collaborations and track impact on awareness.
- PR Agencies: Act as main contact for PR agencies to maximize media coverage.
- Brand Events: Organize brand events (launches, fashion shows, VIP events).
- Press Requests: Handle press requests and manage brand collaborations with luxury partners.
- Mentorship: Mentor junior team members, set KPIs, and track impact of marketing initiatives.
- Reports: Prepare regular reports on media coverage, VIP relations, and influencer partnerships.
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