Digital Marketing Specialist

3 weeks ago


Manchester, United Kingdom MAG Full time

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at MAG. As a PPC Campaign Manager, you will be responsible for managing and optimizing our PPC activity across multiple products, including parking and lounges. Your primary goal will be to meet agreed revenue targets and KPIs.

Key Responsibilities

  • Support channel managers in the daily running of campaigns
  • Meet agreed KPIs for Traffic, Revenue, and COS where appropriate
  • Carry out testing and report back to the wider team on key learnings
  • Continuously look for ways to automate, optimize, and improve efficiency
  • Deliver daily, weekly, and monthly reports on key metrics and KPIs, recommending improvements where appropriate
  • Analyze and interpret data to identify key opportunities
  • Monitor and report on competitor activity

About You

We are looking for someone with a proven track record in PPC. Ideally, you will have experience in Google Ads and be data-driven with a keen eye for detail. You will be supporting closely with campaign creation, performance analysis, and optimizing campaigns to meet agreed revenue targets and KPIs.

Requirements

  • Maths degree
  • 1-2 years agency background
  • Exposure to large PPC budgets
  • Commercial literacy
  • Experience in a similar role
  • GA4 knowledge
  • Strong knowledge of Google Ads and Microsoft
  • Excellent Excel skills and competent using Word, PowerPoint, and other relevant software packages
  • An interest in continually learning about online marketing developments and opportunities

What's In It for You?

An unrivalled opportunity to join a scaling company, with all the positive and fun challenges that come with it. There is so much scope to grow this role much bigger. It really is a rare opportunity.

The Perks:

  • 25 days holiday, with the option to buy up to 10 more
  • 10% company pension
  • Annual bonus scheme
  • 2 weeks work from anywhere
  • MediCash programme
  • On-site gym
  • A host of flexible benefits & discounts


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