Product Marketing Strategist
1 week ago
Beagle Talent is seeking an experienced Product Marketing Manager to join their growing team. As a Product Marketing Manager, you will play a key role in shaping the go-to-market strategy for cutting-edge SaaS products, ensuring they meet customer needs and achieve business objectives.
Main Responsibilities:
- Develop and manage marketing strategies across all online channels to align with business and revenue objectives.
- Create compelling product positioning and messaging that resonates with target customers. Define and communicate unique value propositions of products to target audiences.
- Produce high-quality content to support marketing campaigns, sales efforts, and customer education.
- Stay up-to-date with customer needs, trends, and competitor activities to shape product strategies and identify opportunities for differentiation.
- Analyse data to assess product marketing effectiveness and continuously optimise campaigns and strategies.
About the Role:
This is a challenging and rewarding opportunity for a B2B marketing professional with at least 2 years of experience in SaaS product marketing. You will need to have prior experience in developing marketing strategies and expertise in using data to inform decisions and improve marketing effectiveness.
The estimated salary for this position is $85,000 - $110,000 per annum, depending on experience.
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