Digital Media Strategist

1 week ago


Chorley, Lancashire, United Kingdom FI Real Estate Management Ltd Full time
Job Overview
F.I. Real Estate Management Ltd is seeking a highly skilled Digital Media Strategist to join our team in Chorley, Lancashire. As a key member of our marketing department, you will be responsible for elevating our online presence and engaging with key audiences in the commercial property sector.

The ideal candidate will possess a strong understanding of the commercial property landscape, excellent communication skills, and a passion for social media.

About the Role
We are looking for a dynamic and experienced professional who can develop and implement a comprehensive social media strategy aligned with our business objectives. This role will play a crucial part in building brand awareness, driving lead generation, and strengthening our reputation as a trusted partner for businesses seeking commercial property solutions.

The successful candidate will have proven experience in social media management, preferably within the commercial real estate industry. They will also possess excellent written and verbal communication skills, with the ability to adapt tone and style for different audiences.

Responsibilities
- Develop and implement a comprehensive social media strategy aligned with F.I. Real Estate Management Ltd's business objectives
- Conduct in-depth audience research within the commercial property market to identify key demographics, interests, and online behaviour
- Select and optimise social media channels (LinkedIn, Instagram, TikTok, etc.)
- Create and maintain a content calendar that aligns with key marketing campaigns and industry events
- Establish KPIs and track performance to measure the effectiveness of social media initiatives and demonstrate ROI
- Develop high-quality, engaging content that showcases F.I. Real Estate Management Ltd's properties, services, and expertise in the commercial property sector
- Proactively manage online reputation by addressing feedback and resolving any issues that may arise

Qualifications
- Bachelor's degree in marketing, communications, journalism, or a related field
- Proven experience (3+ years) in social media management, preferably within the commercial real estate industry
- Strong understanding of the commercial property market, including key trends and challenges
- Excellent written and verbal communication skills, with the ability to adapt tone and style for different audiences
- Experience with social media analytics and reporting tools
- Strong project management and organisational skills

Salary Range: £45,000 - £60,000 per annum depending on experience.


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