Marketing Strategist
3 weeks ago
We are seeking an experienced Digital Marketing and Website Co-ordinator to join our dynamic Marketing Team. As a key member of the team, you will be responsible for promoting our products through various marketing channels, creating high-quality scientific content, and identifying new leads and opportunities for process improvements.
This is a full-time office-based position located in a modern facility with excellent training and development opportunities.
Responsibilities:
- Assisting in the development, execution, and enhancement of marketing strategies and policies for the organization.
- Coordinating and providing support to the marketing team to ensure successful project execution.
- Ensuring that all marketing initiatives align with a unified strategy and adhere to branding guidelines.
- Organizing and facilitating regular marketing meetings.
- Overseeing and evaluating all digital marketing processes, making improvements and optimizations as needed.
- Tracking the effectiveness of marketing campaigns.
- Preparing marketing reports for the management team.
- Continuously monitoring and assessing competitor activities.
- Maintaining high levels of SEO (Search Engine Optimization) for the website.
- Collaborating with the marketing team to enhance and sustain our social media presence.
- Working with team members to produce required content (digital or otherwise), including website design elements and Back Office appearance.
- Ensuring the creation of scientific content for our website, such as press releases, blogs, case studies, and other materials.
- Overseeing the planning and execution of events, conferences, and exhibitions.
- Proposing and implementing promotional strategies and marketing materials to boost sales.
- Updating, managing, and enhancing the CRM system.
- Collaborating with the Sales, Customer Service, Logistics, and Business Development Teams to drive business growth.
- Identifying opportunities for automation and improvements in both front-end and back-end processes, workflows, and functionalities.
Requirements:
- Marketing qualification and experience (6 months +) preferred.
- A Level Biology or interest in Biology.
- Fluent in English.
- Good communication skills.
Estimated Salary: £30,000 - £40,000 per annum.
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