Product Marketing Lead
4 weeks ago
We are Plentific, a global company pioneering change in real estate. We’re looking for a Product Marketing Lead to join our ambitious team, headquartered in London and operating across the UK, Germany, and North America.
Our company is dedicated to helping landlords, letting agents, and property managers streamline operations and unlock revenue through our award-winning SaaS technology platform. As a B2B company, we’re committed to building stronger communities where people can thrive.
The RoleWe’re seeking a Product Marketing Lead with a passion for technology and the real estate industry. As a key member of our team, you’ll be responsible for developing and executing go-to-market strategies for our suite of products.
**Key Responsibilities**
- Develop go-to-market strategies for new product launches and feature enhancements
- Craft compelling product positioning and messaging
- Create sales enablement materials and manage campaigns
- Conduct market and customer research
- Analyse and report on marketing campaign effectiveness
**Requirements**
- 5+ years experience as a Product Marketing Manager in a B2B SaaS or PropTech environment
- Proven track record of developing successful go-to-market strategies
- Strong understanding of B2B marketing and sales
- Excellent written and verbal communication skills
- Analytical mindset with the ability to leverage data
- Strong presentation skills
- Ability to work cross-functionally
**Benefits**
We offer a competitive compensation package, 25 days annual holiday, flexible working environment, private healthcare, and more.
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