Marketing Specialist

3 weeks ago


Nottingham, Nottingham, United Kingdom Muscle Food Limited Full time
Job Description

We are seeking an experienced Email Marketing Specialist to join our team at Muscle Food Limited. This role will focus on creating and executing targeted email and SMS marketing campaigns across multiple businesses/accounts, with the goal of maximizing customer lifetime value (LTV) and driving incremental revenue.

The ideal candidate will have a strong background in email marketing, with experience working with large customer databases and ability to segment and create targeted campaigns. They will also be able to plan ahead, work effectively with a creative team, and track/analyze campaign performance/results.

This is a full-time position, with a highly competitive salary range of £45,000-£60,000 depending on experience, plus benefits including 25 days holiday, Bank Holidays, birthday off, discounts on products, monthly vouchers, free gym membership, and more.

In this role, you will:

  • Create and execute targeted email and SMS marketing campaigns across multiple businesses/accounts
  • Own the email & SMS campaign calendar for key CRM accounts across the UK & Ireland
  • Establish an A/B testing programme for all email and SMS activity to support campaign optimisation
  • Track & analyse campaign performance & results
  • Support the overall development of the CRM strategy working alongside the Head of CRM


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