Email Marketing Specialist
11 hours ago
We are seeking a skilled Email Marketing Specialist to maximise customer lifetime value and drive database growth across key accounts in the UK and Ireland. This role will involve designing and executing targeted email and SMS marketing campaigns to acquire prospects, manage retention, and reactivate customers.
About You
You should have at least 2 years of experience in creating, sending, and monitoring email marketing campaigns with Klaviyo. Your expertise in CRM strategy development, customer segmentation, and analytical tools will enable you to succeed in this role. Additionally, your creative thinking and ability to plan ahead will be essential in managing multiple campaigns across various businesses.
Responsibilities
This role involves:
- • Owning the email and SMS campaign calendar for key CRM accounts
• Establishing an A/B testing programme for all email and SMS activity to support campaign optimisation
• Tracking and analysing campaign performance and results
• Supporting the overall development of the CRM strategy working alongside the Head of CRM
What We Offer
As an Email Marketing Specialist at Muscle Food Limited, you can expect a highly competitive salary (£40,000 - £60,000 depending on experience) as well as a range of benefits including 25 days holiday, discounts on products, monthly vouchers, free gym membership, and more.
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