Digital Director Channel Strategy

4 weeks ago

London, Greater London, United Kingdom GroupM Full time

About the Role

The Business Director Channel Strategy is a senior role that requires delivering best-in-class global digital marketing and media solutions for key global clients. You must be digitally ahead, diplomatic, proactive, and solution-oriented.

Key Responsibilities

  • Lead cross-channel digital execution for a portfolio of clients, managing day-to-day senior contact points for cross-channel strategy and execution, and delivering the digital trading model, results, and end-of-campaign analysis.
  • Develop best-practice-led cross-channel planning and digital direction.
  • Deliver strategic search frameworks on a project basis, ensuring all stakeholders are involved in the development of the framework and output presented to the right audiences at client and/or agency local level.
  • Ensure the team creates and updates account roadmaps for every client, covering testing, innovation, growth, and other elements associated with the department vision.
  • Make continuous strategic and activation recommendations based on media owner's opportunities and innovations, working with various specialists and/or local teams to ensure effective implementation.
  • Surface and share great work from the team, ensuring case studies are regularly created.
  • Ensure all team members have SMART objectives and development plans, tailored to their needs, and these plans are being executed, reviewed, and tracked.
  • Constantly review all processes, test and learn, optimization, budget management, and other processes to identify opportunities for improvement in effectiveness or efficiency.
  • Overall responsibility for the soft P&L for the portfolio of clients assigned, including creating an annual Business Plan and updating the New Business sales Pipeline.
  • Scope and resource teams based on client necessity, connecting internally to find required talent and/or opening external recruiting campaigns.
  • Competently manage media finance, agency revenue reporting, and solve any outstanding finance queries.
  • Integrate partnership within the GroupM Nexus community for driving channel excellence and growth.
  • Contribute to multichannel New Business, including supporting pitches, building creds, launching new products and services, upselling/cross-selling, prospecting, etc.
  • Support Senior leadership and line manager with regular updates on up-and-coming innovation, changes to the industry landscape.
  • Provide direct support to your Line Manager and Head of, Business Director(s), Account Director(s), and wider team.
  • Contribute to defining, designing, and delivering all processes, way of working, etc., including improving and scaling what's already in existence, creating new ways of working, and eradicating old ineffective and inefficient ways of working, and where possible, the inclusion/development of automation to help operate more effectively.
  • Be commercially driven and forward-thinking in the expansion of business opportunities, entrepreneurial in mindset, and always looking to develop incremental or new services both centrally and locally.

Requirements

  • Digital all-rounder with proven experience and strong understanding of multiple digital media channels (online display, social, paid search, SEO, programmatic, etc.) as well as a passionate following of new/emerging channels and technologies.
  • Excellent verbal and written communications skills, being able to confidently and clearly present work to clients, media owners, and internal stakeholders. Experience and gravitas to 'fly solo' and present to mid-to-senior-weight clients.
  • Hands-on knowledge of tools such as Google Analytics and data visualization tools (e.g., PowerBi, Looker Studio), from a usability perspective (building/creation nice to have, not required).
  • General understanding of ad servers and DSP technology.
  • High-level numeracy and analysis skills, to be able to interrogate data and come out with actionable insights to inform business decisions.
  • Ability to thrive and work independently in an incredibly fast-paced, dynamic environment, as well as collaboratively driving energy, passion, and direction of a 10+ member team.
  • Excellent troubleshooting skills: ability to quickly and creatively solve issues (both technically and operationally).
  • Ability to communicate process-driven approaches clearly and effectively to non-technical individuals.
  • Track record delivering high-quality results in a fast-paced, deadline-driven environment.
  • Experience and knowledge of the different stages of the project management life cycle.
  • Substantial demonstratable success in managing and leading digital teams.
  • Proven success in stakeholder management and ability to build relationships with clients and partners.
  • Experience in supporting new business pitches and leading organic growth of clients.
  • Proven commercial success of driving business growth and creating new revenue streams.
  • Proven track record in performance media and e-commerce and good understanding of the wider media mix.
  • Strong understanding of cross-channel planning and buying.
  • Leadership, collaboration, facilitation, and negotiation skills.

Personal Performance Measures

  • Feedback from client teams and local market – measured via constructive feedback and Customer Scores. Ensure the teams deliver excellent, flawless, and growth-driving execution across digital/data assignments.
  • Motivated teams – measured via 360 and informal feedback.
  • Strong relationships with other departments.
  • Regular involvement in New Business, internal projects, and new revenue streams such as added-value services and growth solutions.
  • Year-on-year revenue growth & Increase client profitability through commercially focused plans, automation, and innovations.
  • Increase in revenue contribution from out-of-scope services and cross-selling.
  • Quality of work delivered by you and your team and Performance against client objectives.
  • Active contribution to the wider Mindshare Channels & Solutions initiatives in London and in the EMEA region, as well as contribution and involvement within GroupM Nexus workstreams.

  • Digital Channels Strategy Director

    3 days ago

    London, Greater London, United Kingdom Mindshare Full time

    Job DescriptionWe are seeking a highly experienced Digital Channels Strategy Director to join our team at Mindshare. This is an excellent opportunity for a skilled professional with a passion for digital marketing to lead our client's digital strategy and drive business growth.

  • Digital Channels Strategy Director

    6 days ago

    London, Greater London, United Kingdom Mindshare Full time

    About the RoleWe are seeking a highly experienced Digital Channels Strategy Director to join our team at Mindshare. As a senior leader in our Channels & Solutions department, you will be responsible for developing and implementing integrated digital strategies that drive business growth for our clients.ResponsibilitiesDevelop and implement integrated digital...

  • Digital Channels Strategy Director

    4 weeks ago

    London, Greater London, United Kingdom GroupM Full time

    Job DescriptionAbout the RoleWe are seeking a highly skilled and experienced Digital Channels Strategy Director to join our team at GroupM. As a key member of our Channels & Solutions department, you will be responsible for developing and implementing integrated digital strategies across all channels, paid and organic, and integrating offline synergy...

  • Digital Channels Strategy Director

    4 weeks ago

    London, Greater London, United Kingdom Mindshare Full time

    About the RoleWe are seeking a highly skilled and experienced Digital Channels Strategy Director to join our team at Mindshare. As a key member of our Channels & Solutions department, you will be responsible for developing and implementing integrated digital strategies across all channels, paid and organic, and integrating offline synergy planning with...

  • Digital Channels Strategy Director

    4 weeks ago

    London, Greater London, United Kingdom Mindshare Full time

    About the RoleWe are seeking a highly skilled and experienced Channel Strategy and Innovation Director to join our Mindshare team. The successful candidate will play a key role in driving our digital transformation and innovation agenda.Key ResponsibilitiesDevelop and execute integrated digital strategies across all channels, paid and organic, and integrate...

  • Digital Strategy Director

    3 days ago

    London, Greater London, United Kingdom Group M Worldwide Inc. Full time

    We are seeking an experienced Digital Strategy Director to join our team at Group M Worldwide Inc. As a key member of our Channels & Solutions group, you will play a vital role in driving business growth through the development and implementation of integrated digital strategies.Key Responsibilities:Develop and execute comprehensive digital strategies that...

  • Digital Marketing Channel Lead

    4 weeks ago

    London, Greater London, United Kingdom RedCat Digital Full time

    About the RoleThe Digital Marketing Channel Lead will be responsible for the strategic management and delivery across the affiliate marketing channel at RedCat Digital.Key Responsibilities:Deliver the strategy for multiple clientsManage channel activity from end to endOversee and manage more junior team membersAct as the main point of contact for...

  • Digital Strategy Director

    1 month ago

    London, Greater London, United Kingdom Digital Ad-network Full time

    Job OverviewWe are seeking a highly skilled Digital Strategy Director to join our team at Digital Ad-network.As a key member of our digital strategy team, you will be responsible for advising clients on their campaign strategy across programmatic, paid social & search.Your primary objective will be to manage and strengthen high-level client relationships,...

  • Digital Strategy Director

    4 weeks ago

    London, Greater London, United Kingdom ENGINEERINGUK Full time

    Job SummaryWe are seeking a highly skilled Digital Strategy Director to join our team at ENGINEERINGUK. As a key member of our digital strategy team, you will be responsible for developing and implementing innovative digital strategies that drive business growth and customer engagement.About the RoleThe Digital Strategy Director will be responsible for...

  • Digital Strategy Director

    1 month ago

    London, Greater London, United Kingdom Hanson Search Full time

    At Hanson Search, we are seeking a highly experienced Digital Associate Director to join our team. As a key member of our digital department, you will play a pivotal role in shaping and executing digital strategies for our clients, driving innovation and excellence in the ever-evolving digital landscape.Key Responsibilities:Digital Strategy Leadership:...

  • Digital Strategy Director

    1 week ago

    London, Greater London, United Kingdom Moriati Digital Recruitment Full time

    Moriati Digital Recruitment is seeking a seasoned Senior Director of Digital Strategy to join our team in London (Remote/Hybrid).This is a unique opportunity for an experienced media strategist to drive growth and innovation within the agency, leveraging their expertise in brand strategy and media planning.Key Responsibilities:Develop and execute strategic...

  • Head of Digital Media Strategy

    4 weeks ago

    London, Greater London, United Kingdom Digital Frontier Full time

    About Digital FrontierWe're a pioneering media and events company at the forefront of transformative innovation in the digital tech industry. Our mission is to provide fresh, insightful perspectives that transcend the daily news cycle, delivering in-depth stories on how technology is revolutionising business models and creating new markets.We create content...

  • Digital Strategy Director

    3 days ago

    London, Greater London, United Kingdom SAVVY MEDIA & DIGITAL RECRUITMENT Full time £58,000

    Job Title: Digital Strategy DirectorLocation: London (Hybrid)Salary: Up to £58K DOEThis is an exciting chance to work with some of the most notable clients in the industry and advance your career at SAVVY MEDIA & DIGITAL RECRUITMENT.Key Responsibilities:Develop and implement a holistic digital strategy for the agency and its clients.Oversee the execution of...

  • Head of Digital Media Strategy

    4 weeks ago

    London, Greater London, United Kingdom Digital Frontier Full time

    About UsDigital Frontier is a pioneering media and events company at the forefront of transformative innovation in the digital tech industry. Our mission is to provide fresh, insightful perspectives that transcend the daily news cycle, delivering in-depth stories on how technology is revolutionising business models and creating new markets.We create content...

  • Digital Marketing Strategy Director

    1 month ago

    London, Greater London, United Kingdom Tribal Tech - The Digital, Data & AI Specialists Full time

    Tribal Tech - The Digital, Data & AI Specialists is seeking a highly skilled Digital Marketing Strategy Director to lead our Paid Media team.The ideal candidate will have a proven track record of successfully managing client accounts and delivering measurable results.Key Responsibilities:Provide strategic guidance and direction to ensure client accounts...

  • Digital Media Strategy Lead

    2 weeks ago

    London, Greater London, United Kingdom Digital People London Full time

    **Job Title:** Programmatic Account Director**Job Description:** A Digital Media Strategy Lead is required within a growing display team that focuses on a range of retail and beauty clients. The role will offer a mixture of strategy and business development to ensure the growth of programmatic is supported across Global accounts. Reporting to the Head of...

  • Digital Performance Strategy Director

    3 days ago

    London, Greater London, United Kingdom Zenith Full time

    About the Company: Zenith International is a leading media agency, part of Publicis Media, with a global presence and a strong commitment to innovation and excellence.We are seeking an experienced Digital Performance Strategy Director to join our team in London, working closely with our clients and colleagues to deliver cutting-edge digital solutions.Salary:...

  • Director of Digital Communications

    6 days ago

    London, Greater London, United Kingdom Digital Frontier Full time

    Discover a role at the forefront of digital innovation.Digital Frontier, a pioneering media and events company, is seeking an experienced Director of Digital Communications to spearhead its social media strategy.This exciting opportunity will challenge you to leverage your expertise in developing innovative campaigns that captivate audiences and drive...

  • Digital Marketing Strategy Director

    3 days ago

    London, Greater London, United Kingdom Digital Waffle Full time

    At Digital Waffle, we are seeking an exceptional Digital Marketing Strategy Director to lead our paid search campaigns. With a salary of up to £42K and the flexibility to work remotely, this role is perfect for those who want to stay ahead in their career.About the Role:We are looking for someone with excellent knowledge of paid search campaigns and...

  • Digital Media Director

    3 days ago

    London, Greater London, United Kingdom MediaLab Group Full time

    Job Title: Digital Media Director - Search StrategyAbout Us:We are the UK's leading independent media agency, and one of the fastest growing. Our entrepreneurial spirit means success is rewarded and there are no limits to what you can achieve.Salary: £60,000 - £80,000 per annum, depending on experience.Job Description:This is a fantastic opportunity for an...