Beauty Content Specialist
4 days ago
We are seeking a highly skilled Beauty Content Specialist to join our team at Green Park Content. As a key member of our content creation team, you will be responsible for developing and implementing effective content strategies that drive engagement and sales on TikTok.
About the RoleThe successful candidate will have a proven track record of creating high-quality, shoppable content on TikTok, with a strong understanding of the platform's features and algorithms. You will work closely with internal teams and external partners to brainstorm engaging content ideas, plan and execute content calendars, and analyze performance metrics to optimize future content.
Key Responsibilities- Content Strategy & Planning: Develop data-driven content calendars aligned with industry trends and social media insights, incorporating analysis of current TikTok challenges and opportunities.
- Content Creation & Management: Plan, shoot, edit, and publish captivating TikTok videos related to beauty products and trends, maintaining a consistent brand voice and aesthetic across all content.
- Social Media Reporting & Optimization: Generate monthly reports analyzing key TikTok performance metrics, identifying areas for improvement, and recommending content and strategic optimizations to drive consideration to purchase and boost sales.
- Community Management: Engage with the TikTok community by responding to comments and messages in a timely and informative manner, conducting research to understand target audience preferences and tailor content accordingly.
- Proven experience as a successful beauty content creator on TikTok with a strong understanding of the platform and its shoppable features.
- A keen eye for trends and the ability to translate them into engaging TikTok content that drives sales.
- Excellent video editing skills with experience using relevant software.
- Strong communication and collaboration skills to work effectively with internal and external teams.
- A passion for the beauty industry and the ability to create informative, entertaining, and shoppable content.
- Ability to work independently and manage multiple projects simultaneously while meeting deadlines.
- Experience with data analysis and social media reporting.
- Experience with brand partnerships and influencer marketing on TikTok.
- A strong understanding of SEO principles and TikTok search algorithms.
- Experience with live streaming on TikTok.
- An opportunity to be at the forefront of social media marketing in a dynamic and fast-paced environment.
- The chance to work with a passionate team who values creativity, innovation, and driving sales.
- A competitive salary range of $60,000 - $80,000 per annum, depending on experience, plus benefits package.
- The opportunity to make a real impact on our brand's success.
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