Strategic Marketing Director

1 month ago


Birmingham, Birmingham, United Kingdom Penguin Recruitment Full time

REF: NEMMD

Marketing & Business Development Lead - Birmingham

We are seeking a dynamic marketing professional with a proven track record in business development to join our client's expanding business. As a Marketing & Business Development Lead, you will be tasked with developing and executing a comprehensive marketing strategy to enhance national visibility, drive client engagement, and grow the business.

The Role

This is a pivotal role for someone with the strategic insight and drive to take our client's brand and business to the next level. Key responsibilities include:

  1. Leading marketing initiatives that position the business competitively against national players
  2. Identifying and pursuing new business opportunities to expand the client base
  3. Strengthening existing client relationships and building new partnerships
  4. Analysing market trends and competitor activities to craft a forward-thinking strategy
  5. Collaborating with internal teams to ensure cohesive messaging and brand alignment

The Ideal Candidate

Our client is looking for someone with experience in a similar marketing or business development role within a large planning consultancy. You'll bring:

  1. Proven experience in developing and implementing marketing strategies in the planning or related industry
  2. A strong understanding of the planning sector and its client base
  3. The ability to think strategically and execute marketing plans that deliver tangible results
  4. Excellent networking and relationship-building skills
  5. A proactive, self-driven attitude with a passion for growing a business

Why This Opportunity?

This is an exciting opportunity to join a growing consultancy at a pivotal moment in its journey. You'll have the chance to shape the company's future by driving its national growth, backed by an ambitious and supportive leadership team.



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