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Digital Media Strategist

2 months ago

London, Greater London, United Kingdom Tribal Tech - The Digital, Data & AI Specialists Full time

Job Title: Digital Media Strategist

Company Overview: As a leading digital, data, and AI specialist, Tribal Tech is dedicated to delivering innovative and impactful solutions for our clients. We specialize in developing cutting-edge digital marketing strategies that drive results and exceed expectations.

Position Overview: We are seeking a talented Digital Media Strategist to join our team and play a key role in managing and optimizing digital media campaigns for our diverse portfolio of clients. The Digital Media Strategist will be responsible for developing and executing comprehensive digital media strategies across various platforms, including paid social, display, and programmatic.

Key Responsibilities:

  • Develop and execute comprehensive digital media strategies tailored to each client's objectives and target audience.
  • Manage all aspects of digital media campaigns, including campaign setup, optimization, and performance tracking.
  • Conduct keyword research, ad copy creation, and audience targeting to maximize campaign effectiveness and ROI.
  • Monitor campaign performance metrics and KPIs, analyzing data to identify trends and opportunities for optimization.
  • Collaborate with cross-functional teams, including account management, creative, and analytics, to ensure campaign alignment and success.
  • Stay informed about industry trends, platform updates, and best practices in digital media advertising.
  • Provide regular reporting and insights to clients, highlighting campaign performance and recommendations for improvement.
  • Mentor and train junior team members, sharing knowledge and best practices to support their growth and development.