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Analytics Solutions Specialist

4 weeks ago


London, Greater London, United Kingdom Devonshire Full time

As a Digital Data Analyst at Devonshire, you will play a crucial role in driving digital performance optimisation programmes. With a focus on delivering data-driven insights and implementing advanced tracking and reporting solutions, you will work closely with clients to improve their ROI.

The estimated salary for this role is around £65,000 per year. Key responsibilities include developing and implementing comprehensive analytics solutions, designing and maintaining robust data layer specifications, and conducting regular audits to ensure data quality and accuracy.

Responsibilities:

  1. Develop and implement comprehensive analytics solutions using GA4 and GTM (and where applicable other analytics tools)
  2. Design and maintain robust data layer specifications
  3. Configure and validate complex tracking implementations
  4. Conduct regular audits to ensure data quality and accuracy
  5. Design, and execute A/B and multivariate testing programs
  6. Lead conversion rate optimisation initiatives
  7. Analyse test results and provide strategic recommendations
  8. Document and share experiment insights
  9. Lead complex data analysis projects across multiple client accounts
  10. Develop and maintain advanced Power BI and Looker Studio dashboards
  11. Conduct customer journey and attribution analysis
  12. Generate actionable insights from multi-source data analysis

Essential Requirements:

  • Bachelor's degree in a quantitative field
  • Minimum 5 years experience in digital analytics
  • Demonstrated mastery of Google Analytics 4, Google Tag Manager, Power BI, and data layer specification