Strategic Business Insights Lead

4 weeks ago

London, Greater London, United Kingdom Vertical Advantage Full time

Vertical Advantage is a rapidly growing MarTech company seeking an experienced Insights Manager to join their expanding team. This role offers the opportunity to shape the future of measurement and drive business growth.

As a key member of our solutions and services function, you will be responsible for supporting clients across multiple touchpoints, from insights to impactful deliverables. Your focus will be on process and account management, ensuring seamless collaboration with cross-functional teams and staying attuned to the evolving social landscape.

This role suits someone analytical, passionate about client service, skilled in creative storytelling with data, and eager to learn and adapt in a fast-paced start-up environment.

Key Responsibilities:

  • Take ownership of the insight process from brief to final delivery, designing and setting up surveys tailored to client needs, managing data collection in collaboration with Paid Media, analyzing data, and translating results into actionable reports.
  • Test client hypotheses, uncovering the 'why' behind marketing campaign impacts and building blueprints for 'what next,' using data to identify optimisation levers across the funnel.

Client Satisfaction:

  • Act as a strategic advisor, providing actionable recommendations for campaigns.
  • Ensure high client satisfaction by delivering exceptional service and managing expectations.
  • Build and maintain strong relationships to foster long-term partnerships.

Communication & Collaboration:

  • Drive internal and external excellence with your insight team members, ensuring timely and impactful delivery.
  • Collaborate with Client Strategy to drive account growth and maximise impact.
  • Regularly collaborate with stakeholders, including sales, product, tech, client strategy, and marketing, to drive business growth.

Requirements:

  • 3-4 years of experience in an insight or research role (social, marketing, or media environment preferred).
  • Experience designing and implementing research related to brand lift is highly desirable.
  • Exceptional skills in data analysis, Excel, deck creation, and presenting.
  • Proficiency in quantitative research and/or survey design.
  • Excellent organisational, time management skills, and attention to detail.
  • Ability to translate data into plain language for non-research stakeholders.
  • Strong communication and data visualisation skills; proficiency in Gsuite and Powerpoint encouraged.
  • Experience managing multiple projects, stakeholders, and priorities simultaneously.
  • Desire to learn adjacent function skills, including paid media, content writing, and service design.
  • A passion for social media and influencer industry trends.

Why Join Us:

  • You'll be at the forefront of innovation shaping a fast-growing industry.
  • Salary: £42,000 - £47,000 (including 10% bonus scheme).
  • Share Options: Benefit from our growth.
  • The best machine to do your work: a Macbook.
  • Paid Holidays: 28 days plus bank holidays.
  • Hybrid & flexible working (3 x weeks in the office) - dog-friendly central London based office.
  • Wellbeing Package: Support for your health and happiness.
  • Regular (optional) socials and charity away days.

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