Brand Manager Lead

2 weeks ago


Ascot, Windsor and Maidenhead, United Kingdom The Advocate Group Full time
About the Role

We are seeking a highly skilled Brand Manager Lead to join our team and drive growth and recognition for a portfolio of South American wine brands in the UK market.

This is an exciting opportunity to make your mark and develop annual plans and budgets for the assigned brand portfolio. You will collaborate with internal and external stakeholders to achieve brand goals, oversee product management, maintain strong supplier relationships, and support consumer and trade marketing initiatives.

The ideal candidate will have strong commercial knowledge of the UK wine market, excellent relationship-building skills, and experience in managing external agencies and events.

Key Responsibilities:

  • Act as the Brand Champion for the assigned brand portfolio
  • Develop and execute annual plans and budgets for the assigned brand portfolio
  • Collaborate with internal and external stakeholders to achieve brand goals
  • Oversee product management, including NPD, lifecycle management, and channel strategy
  • Maintain strong supplier relationships to align brand and company objectives
  • Support consumer and trade marketing initiatives, ensuring alignment with brand guidelines
  • Coordinate trade events and manage supplier visits to maximise brand exposure

Requirements:

  • Strong commercial knowledge of the UK wine market
  • Excellent relationship-building, negotiation, and problem-solving skills
  • Highly organised and adaptable, with the ability to manage multiple priorities effectively
  • Experience in managing external agencies and events

What We Offer:

  • A competitive salary of £45,000-£55,000 + Bonus
  • Hybrid working, with 3 days in office
  • Opportunities for growth within a dynamic and expanding company
  • Collaborative work environment with a focus on professional development


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