Content Strategy Specialist
3 weeks ago
Salary: £65,000 - £80,000 per annum (dependent on experience)
Fidelity International is seeking an experienced Content Strategy Specialist to join its GPS Marketing and Engagement team.
The successful candidate will be responsible for creating compelling, informative and well-crafted content on the topics of investing, retirement and personal finance.
Key Responsibilities:
- To work within the Markets & Insights team to generate and execute brilliant content ideas across our formats.
- To learn and utilise key metrics for measuring the success of our content, including web traffic and email measurement, SEO and social media trends.
- To build your profile internally and externally as a prominent voice on the topics we cover by writing under your own byline, talking to external media and appearing on camera and behind the mic.
- To respond to content requests from within the business, building and working with a network of internal stakeholders to deliver on their requirements.
About You:
- You are likely to have extensive experience of writing about personal finance, investment or retirement, either within the trade or national consumer press or a relevant website or at an asset management business.
- You will have an interest in macro-economics, personal finance, retirement and investment strategy and will be familiar with the best sources of information and discussion on these topics.
- You will understand and be comfortable communicating the principles of investment to an engaged but not expert audience, be familiar with concepts such as compounding, savings vehicles, pensions, tax etc.
- You will enjoy working in a relatively unstructured environment which demands creative and original thinking.
- You will have good interpersonal skills and the ability to develop an effective internal and external network.
- Broadcast experience would be an advantage.
Benefits
We offer a comprehensive benefits package, valuing your wellbeing and supporting your development. We'll be flexible about where and when you work – finding a balance that works for all of us.
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Kingswood, South Gloucestershire, United Kingdom Fidelity International Full timeAbout Fidelity InternationalFidelity International has been helping individuals build better financial futures for over 50 years. Our comprehensive range of 2,800 investment options caters to DIY investors, while our Advice offering provides tailored solutions for those seeking guidance. As a key route to reaching our investors, our content plays a crucial...
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