Senior Marketing Executive
3 weeks ago
Location: Newcastle
Industry: Digital Media
Job Type: Full-time
Job Description:
Central Employment is partnering with a global digital media agency based in Newcastle to create roles across Performance Marketing, AV, and Client Services. This position offers the chance to work on Paid Social & Search campaigns for some of the world's biggest brands.
Responsibilities
- Manage day-to-day deliverables across the team to ensure effective implementation of channel strategies and drive innovation.
- Lead responses to briefs, coordinating with biddable teams and collaborating with wider channels as required.
- Create media plans with clear rationale on media choices and budget allocations.
- Ensure campaigns are built and activated on time, aligned with wider media plans.
- Analyse and optimise live accounts daily to ensure performance aligns with core KPIs, providing insights to clients and internal teams.
- Implement a structured test and learn schedule, regularly running multivariate experiments and building on learnings to inform future campaign testing.
- Coordinate and present weekly reports, PCAs, and QBRs to agency teams and clients.
- Facilitate smooth administration of monthly financial reconciliation across the team.
- Develop strong relationships with internal and external teams.
- Work closely with media owners to drive feature adoption and media maturity.
- Share latest channel news and developments with the wider team.
Requirements
- Experience managing paid search and social campaigns in an agency environment, ideally network or large independent.
- Understanding of the broader digital spectrum, marketing mix, and media planning process.
- Experience line-managing or mentoring team members, Account Executives, and Account Managers.
- Analytical mind to work with large data sets, identifying drivers behind data trends.
- Strong attention to detail for accurate task completion and spotting key details within qualitative and quantitative information.
- Effective organisation skills for multitasking, planning, and prioritising workload.
- Experience working within ad buying platforms and/or third-party bid management platforms.
Salary: £45,000 - £60,000 per annum
About Us:
We're Central Employment, a recruitment agency that partners with top digital media agencies to find talented individuals like you.
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