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Brand and Marketing Director

2 months ago

Manchester, United Kingdom Prettylittlething Ltd Full time
About the Role

We are seeking a highly skilled and experienced Brand and Marketing Manager to lead the strategy and direction for our Activewear category. As a key member of our marketing team, you will be responsible for developing and implementing multi-channel marketing plans that drive business growth and success.

Key Responsibilities
  • Develop and execute marketing strategies that align with the company's overall business objectives.
  • Lead the marketing team in the development and implementation of marketing campaigns across various channels.
  • Collaborate with cross-functional teams to ensure alignment and consistency in marketing efforts.
  • Manage and analyze marketing metrics to measure campaign success and inform future marketing strategies.
  • Stay up-to-date with industry trends and best practices in marketing and branding.
Requirements
  • Proven experience in marketing and brand management, preferably in a fast-paced and dynamic environment.
  • Strong understanding of marketing principles, including segmentation, targeting, and positioning.
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
  • Ability to analyze data and metrics to inform marketing decisions.
  • Strong knowledge of marketing automation tools and technologies.
What We Offer
  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative company.
  • A collaborative and supportive work environment.
  • Professional development and growth opportunities.