Brand Marketing Specialist

11 hours ago

Canterbury, Kent, United Kingdom AIRDAT Ltd Full time
About the Role

AIRDAT Ltd is seeking a highly skilled Brand & Content Marketing Lead to join our Sales & Marketing team on a part-time basis. As an employee-owner, you'll have a stake in the company's achievements and contribute to a collaborative and empowered work culture.

Key Responsibilities
  • Develop and execute a content marketing strategy to support the Marketing Director in executing our marketing strategy and communications plan.
  • Create engaging social media content, including writing thought leadership articles and lead generation content.
  • Support the Marketing Director in managing social media accounts, updating analytics, and ad campaigns.
  • Develop and update website content, ensuring SEO best practices.
  • Measure the performance of content marketing, identify improvements, and optimize results.
  • Support the Marketing Director in maintaining our CRM (Pipedrive) system.
Requirements
  • Highly experienced B2B content writer with a proven track record of creating thought leadership, news articles, and marketing communications content.
  • Excellent LinkedIn expertise and social media account management skills.
  • Website content management experience, with a focus on SEO.
  • CRM experience, ideally with Pipedrive.
  • At least 5 years of B2B marketing experience.
  • Experience with project management systems, such as JIRA.
What We Offer
  • Part-time role with flexible working options.
  • Statutory holidays and extra time at Christmas.
  • Private Healthcare Scheme.
  • Cycle to Work Scheme.
  • Discretionary Occupational Sick Pay Scheme.

We're looking for a self-motivated and reliable individual who can work independently and as part of a team. If you're a skilled content marketer with a passion for B2B marketing, we'd love to hear from you.

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