Web Presence Strategist

4 weeks ago


London, Greater London, United Kingdom Genesis Global Limited Full time
About the Role

We are looking for an experienced Web Presence Strategist to join our demand generation team at Genesis Global Limited. The successful candidate will be responsible for developing and implementing SEO strategies that drive traffic, improving search engine rankings, and maximizing ROI.

You will work closely with cross-functional teams to deliver a seamless, user-centric web experience that aligns with our overarching demand generation strategy. This is a great opportunity to showcase your skills and contribute to the growth of our company.

Key Responsibilities:

  • SEO Strategy: Develop and implement SEO strategies that drive traffic that converts from our ICP, improve search engine rankings, and maximize ROI.
  • Content Optimization: Collaborate with the content team to optimize on-page elements, ensuring all content is target-audience relevant as well as SEO-friendly, meets user needs, and continually improves CTA rate.
  • Performance Monitoring: Use analytics tools to track website performance daily, identify areas for improvement, and action them proactively.
  • Website Management: Oversee the day-to-day operations of the website, ensuring it aligns with our brand voice, delivers against our business objectives, and maintains a strict governance process around publishing.

Salary Estimate: $120,000 - $180,000 per annum, depending on experience.



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