Global Brand Marketing Specialist
2 days ago
Job Title: Global Brand Marketing Specialist
About the RoleWe are seeking an experienced Brand Manager to join our marketing team at Wella, a leading company in the beauty industry. The successful candidate will be responsible for building ground-breaking campaigns and bringing bold ideas to life.
Key Responsibilities- Execute with excellence, working closely with the design team, influencer marketing media team, and external partners to step change quality of marketing materials.
- Create, develop and manage brand activity programs to ensure all relevant activity focus across all trade sectors and markets, and media activity is clear and maximises budgets by brand.
- Work closely with Trade Marketing and Customer Marketing to ensure brand plans, key visuals, and claims are deployed.
- Analytical and comfortable working with complex data to glean insights into brand performance and opportunity.
- Controlling large and complex marketing budgets to ensure that gross margin and marketing margin objectives are met.
- A business degree (Bachelor required)
- At least 2-3 years' experience in a Junior Brand/Product Management role in a local operational marketing environment, ideally in the Beauty Industry (Hair or Nail category)
- Experience in strategic planning
- Ability to hold yourself accountable for the success of your brands – even when not everything is under your control; you don't just want to meet your brand objectives but blow them out of the water, though never at the expense of ethical behaviour and safe ways of working.
The estimated salary for this role is between $80,000 and $110,000 per year, depending on experience.
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