Marketing Manager UKI

4 weeks ago


Ashford, Kent, United Kingdom Verifone Full time
Join Verifone's Team as a Marketing Manager UKI

Verifone is a leading provider of electronic payment solutions, and we're seeking a talented Marketing Manager to lead our marketing efforts in the UKI region. As a key member of our team, you'll be responsible for developing and executing our marketing strategy, driving brand awareness, and delivering on pipeline and revenue targets.

Main Responsibilities:
  • Design and implement marketing strategies and programs to expand our foothold in the UK market.
  • Develop and execute go-to-market launch strategies, including audience strategy, value proposition, messaging, and positioning.
  • Monitor campaign performance and adjust activity to maximize pipeline generation.
  • Collaborate with internal teams and external agencies to create successful campaigns, sales enablement, PR, branding, and social media initiatives.
  • Design and manage email nurture flows and drip programs to support sales growth and retention.
  • Stay up-to-date on industry trends and make recommendations to inform our strategy.
  • Work closely with multiple teams to develop effective strategies and new programs.
  • Analyze and report on campaign performance, providing recommendations for improvement.
Requirements:
  • 5+ years of experience in B2B technology marketing or product marketing.
  • Advanced knowledge of marketing automation tools, CRMs, Google Analytics, and social media platforms.
  • Demonstrated ability to analyze and distill data into actionable insights.
  • Project management skills to lead and coordinate projects across multiple departments.
  • Familiarity with trends, industry topics, and the latest marketing trends.
  • SEM-specific copywriting skills and HTML knowledge.
  • Excellent Microsoft Excel skills and ability to work with large data sets and macros.
What We Offer:

Verifone is committed to creating a diverse environment and is proud to be an equal opportunity employer. We offer a competitive salary, benefits package, and opportunities for professional growth and development.


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