Digital Marketing Specialist
3 days ago
In this exciting role, you will be responsible for managing our online presence and developing a robust marketing strategy to attract new clients. As a Marketing Executive, you will work closely with the team to create engaging content, plan events, and execute client seminars and webinars.
Key Responsibilities:
- Manage our website, social media platforms, and other digital channels to ensure all content aligns with our brand message and vision.
- Plan and execute client seminars, webinars, and industry events to educate prospects and clients on relevant tax, accounting, and business advisory topics.
- Create and manage content marketing initiatives, including newsletters, case studies, and client success stories, to demonstrate our expertise and attract inbound leads.
- Ensure staff are aware of all initiatives and practice-wide updates through regular internal communications and maintenance of the internal site.
- Prepare, manage, and submit tender or bid proposals, working closely with departments to gather accurate information, ensuring all submissions meet quality standards.
- Assist in supporting the wider team in researching and gathering information on potential leads prior to client/prospective client meeting.
Requirements:
- 2 years' experience in a Marketing or Business Development role, preferably in professional services industry (Accounts / legal / financial services)
- Degree in Marketing or other relevant business-related area
- Knowledge of the accounting and financial services industry is desirable
- Excellent written and verbal communication skills with the ability to create engaging content and present to senior stakeholders and potential clients
- Proactive and results-oriented, with a demonstrated ability to take initiative
- Creative thinking and problem-solving skills to identify new business opportunities and innovative ways to promote our firm
Benefits:
- A competitive salary depending on experience: £35,000 - £45,000 per annum, plus annual salary review, pension, and health-care benefits
- The opportunity to work with a leading Accountancy practice
- Professional development opportunities
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