Marketing Strategy Executive
1 month ago
Blue Legal is seeking a Marketing Strategy Executive to collaborate with one of the world's leading Accountancy firms in their London office. The successful candidate will be responsible for implementing and executing the marketing strategy and plans for one of the firm's largest service lines.
Key Responsibilities:- Support the delivery of marketing campaigns, analyzing ROI and following up on business development using appropriate marketing channels.
- Assist in the development of the communications plan, working closely with the Marketing Manager and key stakeholders, reporting on success and suggesting improvements.
- Utilize all available tools, obtaining specialist support and advice where necessary.
- Ensure content is updated for the firm's intranet and website, highlighting upcoming activity, tools, and credentials.
- Make best use of the firm's CRM system, maintaining lists for marketing and business development activity and ensuring relevant follow-ups.
- Manage a variety of internal and external events.
- Previous experience working within Legal/Professional services.
- Understanding of marketing tactics to achieve business strategy and measure ROI.
- Strong understanding of digital marketing activities, email marketing, and social media management.
Please note that due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency will be considered.
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Marketing Strategy Executive
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