Strategic Marketing Insights Specialist

15 hours ago


London, Greater London, United Kingdom Cranberry Panda Full time £70,000 - £85,000

Strategic Marketing Insights Specialist

Cranberry Panda is seeking an experienced Strategic Marketing Insights Specialist to join its team. The ideal candidate will have a strong background in analytics and stakeholder management, ensuring insights are effectively utilised to support business strategies.

Key Responsibilities:

  • Develop and deliver insights on customer profiles, purchase drivers, and campaign performance
  • Manage third-party insight sources and ensure data integrity
  • Take briefs from various departments and prioritise stakeholder needs
  • Commission external agencies to support insight generation
  • Build dashboards for ongoing reporting and make strategic recommendations

Requirements:

  • 8+ years' experience in a similar role
  • Strong analytical, presentation, and communication skills
  • Experience with tools like Adobe Analytics, Datorama, Adalyser, etc.
  • Ability to work independently and collaborate across teams
  • Experience in multi-category eCommerce or research agencies
  • Experience working with marketing & product teams


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