Digital Marketing Coordinator

1 month ago

Liverpool, Liverpool, United Kingdom PayPoint Group Full time
Corporate Marketing Executive

Join PayPoint Group as a Corporate Marketing Executive and play a key role in executing marketing activities for our corporate clients, driving leads, billings, and revenue for the business.

Key Responsibilities:
  • Support the creation and execution of the company's marketing & PR plan for corporate clients, positioning PayPoint Group brands as strategic partners for providing omnichannel payments solutions and reward and engagement platforms.
  • Work closely with the business teams for the Payments & Banking division and Love2shop Business division, developing and executing marketing plans that support the strategic and operational plans for each division, driving sales and adoption via multiple channels.
  • Manage marketing campaigns, including planning, execution, and evaluation, working with the wider Marketing team to deliver them.
  • Support the development and management of the PayPoint and Love2shop Business websites, working closely with the Head of Digital and team.
  • Support the creation and production of pitch, tender, and bid documents and presentations that are clear, concise, persuasive, and tailored to the specific client or opportunity.
  • Attend industry events and support the promotion of PayPoint Group services to potential clients and partners.
  • Track and analyse marketing data to measure the effectiveness of our marketing campaigns.
  • Ensure brand ownership, ensuring brands are expressed in a consistent way internally across all touchpoints.
  • Support the execution of PR strategy with day-to-day ownership of overall PR and communications for the corporate audience.
  • Understand and adhere to Data Protection legislation and guidelines, ensuring all marketing communications adhere to relevant legal requirements.
Requirements:
  • 3+ years of experience in marketing.
  • Positive, self-starter attitude and desire to learn.
  • Experience in developing and executing marketing campaigns across a variety of channels, including digital, social, and print.
  • Excellent written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Ability to deal with ambiguity.
  • Ability to manage multiple projects simultaneously.
  • Ability to work under pressure and meet deadlines.
Desirable:
  • Previous experience within the payments and banking industry.
  • Previous experience of working with Umbraco, Salesforce Account Engage, and MailChimp.
  • Degree, recognised marketing qualification, or relevant industry experience.

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