Brand Strategy Expert

3 weeks ago


London, Greater London, United Kingdom RBW Consulting Full time
Job Title: Brand Strategy Expert

We are seeking a skilled Brand Strategy Expert who excels in combining creativity with scientific understanding to drive meaningful change in the pharmaceutical industry. The ideal candidate will have 3-5 years of experience in a strategic role, ideally within medical communications, and a minimum BSc in a Life Science subject.

The successful Brand Strategy Expert will design and implement tailored communication strategies for healthcare clients, ensuring alignment with brand goals. This includes conducting research to uncover insights on audiences, therapeutic areas, and industry trends, translating these into actionable strategies.

In this role, you will partner with clients to understand their objectives, offering strategic guidance to elevate brand impact. You will also collaborate with creative teams to bring strategic insights to life through high-impact campaigns, developing messaging frameworks, campaign briefs, and tactical plans that resonate with target audiences.

Key responsibilities include tracking campaign success with analytics, optimising strategies, and providing continuous feedback for improvement. Additionally, you will stay current on healthcare and pharmaceutical trends to inform relevant, impactful strategies.

This is an excellent opportunity to work across a diverse range of clients, developing innovative communication strategies that turn complex science into impactful content. With a salary of £60,000 - £80,000 per annum (dependent on experience), we offer a hybrid working model, comprehensive benefits package, supportive and social team culture, and enhanced training and professional development opportunities.

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