Brand Strategy Expert

3 days ago


London, Greater London, United Kingdom Lastminute Group Full time
Lead the Change in Travel Tech

We are seeking a highly skilled Brand Strategy Expert to join our dynamic team at Lastminute Group. As Head of Brand and Community, you will be responsible for developing and executing comprehensive brand strategies that drive business growth.

Salary: €80,000 - €100,000 per year

About Us

Lastminute Group is the European Travel Tech leader in Dynamic Holiday Packages. We operate a portfolio of well-known brands such as lastminute.com. Our mission is to lead the travel industry by leveraging technology to simplify, personalise, and enhance our customers' travel experience.

Our company culture is built on a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression and accessibility. We want to make sure our people reflect the communities across the world we help travel.

Job Description

As Brand Strategy Expert, you will be responsible for:

  • Analysing complex data points to develop clear and actionable brand strategies
  • Leading the development and execution of comprehensive multi-channel brand campaigns
  • Fostering a culture of collaboration, creativity, and innovation within the brand & PR team
Requirements

To succeed in this role, you will need:

  • Data-savvy skills to analyse complex data points
  • Strong leadership and management skills to foster a collaborative team environment
  • Able to take multiple complex data points to tie them down to develop a strategy/narrate a simplified story
Benefits

We offer a range of benefits to support your career development and work-life balance:

  • A flexible start and end of the working day
  • A shorter working week (36h), of which 4 hours on Friday morning
  • Focus time for learning, development and deep work on Friday mornings
  • Opportunity to work partially or fully remote according to local laws


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