Marketing Team Lead

1 week ago


Sheffield, Sheffield, United Kingdom Nigel Wright Recruitment Full time
Job Overview:

We are supporting a growing retail and wholesale organisation in building their marketing team.

This includes internal communications, trade marketing, and consumer activities to drive awareness and engagement for the brands.

Main Responsibilities:
  • Develop and communicate brand strategy and communications plan to deliver awareness and increased sales.
  • Work with trading and RDM teams to ensure brand plans match commercial objectives.
  • Liaise with members to deliver the marketing plan and take feedback for development.
  • Support brand management, including promotional activity, range development, marketing communication, and campaigns.
  • Analyse and track brand performance using consumer and shopper research data.
  • Build brand manuals and ensure compliance across the marketing mix.
  • Manage relevant agencies to deliver the plan.
  • Cover trade marketing and digital elements of marketing.
Key Requirements:
  • Basic marketing ability with some experience in managing communication channels.
  • Understanding of digital communications.
  • Creative appreciation and ability to discuss creative ideas.
  • Ability to persuade and influence.
  • Basic project and campaign management skills.
  • Understanding of agency roles and ability to garner support.
  • Ability to manage a busy workload to deadlines.

Salary: £38,500 per year


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