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Marketing Automation Strategist

2 months ago

Milton Keynes, Milton Keynes, United Kingdom Coventry University Careers Full time

Job Title: Marketing Automation Manager

Job Reference: 2231

Division, Department: Coventry University Online Limited (CUOL), CUOL Marketing

Salary: Competitive starting salary range from £50,710 up to £53,929 (dependant on experience) with the potential to progress. A discretionary range for candidates with exceptional experience can be discussed/considered.

Mode: Permanent, Full Time

Our Mission

Coventry University is a global Education Group with a mission of Creating Better Futures.

Driven by our passion and belief that through education, equity, and innovation our students, people, and communities are empowered to transform their lives and the world around them.

This role is based within Coventry University Online Learning, a sister company of Coventry University and part of the Coventry University Group.

The Role

We are seeking a highly skilled Marketing Automation Manager to join our team at Coventry University Online Limited (CUOL). As a key member of our marketing team, you will play a pivotal role in developing and optimising marketing automation strategies to drive business growth and enhance operational efficiency.

This is an exciting opportunity to join a dynamic and innovative team, working on the establishment of GrowCo, a function within CUOL that will develop a strong marketing, sales and recruitment team allowing us to deliver to an even greater cohort of students from across the globe.

As a Marketing Automation Manager, you will be responsible for designing, implementing, and managing marketing automation campaigns to achieve business objectives. You will work closely with cross-functional teams to develop and execute marketing strategies, leveraging data and analytics to inform decision-making.

Key responsibilities will include:

  • Developing and implementing marketing automation strategies to drive business growth and enhance operational efficiency
  • Designing and managing marketing automation campaigns to achieve business objectives
  • Working closely with cross-functional teams to develop and execute marketing strategies
  • Leveraging data and analytics to inform decision-making and drive business growth
  • Collaborating with the marketing team to develop and execute marketing plans

What We Offer

We offer a competitive starting salary range from £50,710 up to £53,929 (dependant on experience) with the potential to progress. A discretionary range for candidates with exceptional experience can be discussed/considered.

We are committed to providing a supportive and inclusive work environment that fosters creativity, innovation, and collaboration. Our team is passionate about delivering exceptional results and making a positive impact on our students and communities.

How to Apply

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your CV and a cover letter, to [insert contact information].