Marketing Activation Specialist
3 weeks ago
Our client, a leading beverage company, is seeking a highly motivated and organized Trade Marketing Executive to join their team. As a key member of the marketing department, you will play a vital role in activating business brands in the UK on-trade sector.
Key Responsibilities:
- Trade Activation: Develop and execute innovative marketing activations tailored to the needs of specific customers, ensuring business brands stand out in the market.
- Brand Representation: Be the face of business brands when out in trade, building strong relationships with customers and delivering memorable brand experiences.
- Event Management: Take ownership of trade shows, consumer shows, NPD launches, and other events, ensuring seamless execution and maximizing brand exposure.
- Cross-Functional Coordination: Collaborate with the Head of Marketing and Senior Brand Manager to align trade marketing initiatives with overall brand strategies.
- Point of Sale Materials (POSM) Management: Oversee the creation, distribution, and management of POSM, including glassware, displays, and promotional materials to enhance brand visibility on and off trade.
Requirements:
- Previous experience in trade marketing, brand activation, or sales within the beverage industry is preferred.
- Excellent organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment.
This is an exceptional opportunity for individuals setting out in their career to delve into the dynamic world of drinks marketing. With a diverse range of assignments and a team of experienced specialists to learn from, this role offers invaluable exposure and growth opportunities.
About The Oval Partnership:
The Oval Partnership is a leading recruitment agency specializing in the placement of marketing professionals. We work closely with our clients to understand their needs and provide tailored solutions to meet their requirements.
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