Senior Brand Manager
4 weeks ago
Church & Dwight Co., Inc. is seeking a highly skilled Senior Brand Manager to lead the development of strategic brand plans for our Healthcare team. As a key member of our Marketing Department, you will be responsible for managing all aspects of marketing a brand, including developing strategic plans, overseeing new product development, creating and executing communications and promotions, and liaising with international and export teams.
The successful candidate will have a strong background in marketing, with experience in developing brand strategies and annual plans. You will be a positive and proactive member of the marketing team, leading by example and helping to create a strong, energized, performance-led team.
Key Responsibilities:
- Develop and implement strategic brand plans based on consumer insights and market trends.
- Manage the brand budget and monitor and control brand performance and profitability.
- Lead the development of new product concepts and oversee their launch.
- Work closely with sales and customer marketing to drive synergy and communicate effectively.
- Support the success of the brand in other markets by working closely with the international and GMG export teams.
Requirements:
- Graduate degree in a relevant field, such as marketing or business.
- Previous marketing experience managing OTC brands or Medical Devices.
- Strong experience in developing brand strategies and annual plans.
- Entrepreneurial spirit and ability to take on responsibility.
- Strong commercial understanding of business issues/opportunities, balanced with a sound understanding of the healthcare environment.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work with a world-leader in household and personal care products.
- Chance to develop your skills and expertise in a dynamic and innovative company.
How to Apply:
Send your CV and a cover letter to [insert contact information]. We look forward to hearing from you
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