Digital Marketing Specialist

4 days ago


Liverpool, Liverpool, United Kingdom Launch Resources Limited Full time
Job Description

We are seeking a highly skilled Digital Marketing Specialist to join our team at Launch Resources Limited. The successful candidate will have prior experience in Search Engine Marketing (SEM) and a proven track record of increasing sales volumes while driving down cost per acquisition.

The role involves active management of PPC campaigns, ensuring optimal performance and return on investment. Additionally, the ideal candidate will be comfortable with Web Analytic Tools, able to determine what works well and what does not, and define improvements accordingly.

Main Responsibilities:

  • Manage PPC campaigns to significantly increase new customer acquisition numbers and drive down cost per acquisition.
  • Analyse online competitors and recommend improvements to our SEM strategy.
  • Determine SEO strategy with relevant metrics, implement link building campaigns, and optimize web content for SEO.
  • Drive Social Media strategy and execution.

Required Skills and Qualifications:

  • Knowledge of Dutch.
  • Attention to detail.
  • Strong analytical skills.
  • Proficiency in Excel, Word, PowerPoint, and Outlook.

Salary Estimate: €60,000 - €80,000 per annum, depending on experience.



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